Content Strategist & UX Writer

My words make the internet a better place. And I build teams that do the same.

My Roots

Born in the Swiss mountains, I know what reliability and endurance means. Stuff’s gotta work when you’re out in the rough.

My Job

I lead a team of content strategists and UX writers, lecture at universities, and take my field of expertise to the next level.

My Impact

I built a content design team from scratch. Today, we're 6 people. For companies around the world, I’ve created 100+ user flows, 20+ style guides, and 10+ content strategies.

Case Studies

Telekom

Writing Style Guide

Victorinox
Swiss Army

Content Strategy

Various Brands

UX Writing

My Methods

a smiling woman pins post-it notes pinned to a glass wall

CO-CREATION
RAPID PROTOTYPING
LEAN TESTING


Brands I’ve Worked For